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Audience Engagement Executive


  • Company: British Medical Association
  • Location: London
  • Salary: £36,116.40
  • Closing Date: 29 October 2020
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Description

Ref: 3470
BMA House London
Permanent, full time
Salary: £36,116.40

Are you a self-motivated marketer who can help us achieve challenging targets and drive member retention through engaging content and integrated campaigns?

We`re looking for a pro-active audience engagement executive to join our team to contribute to member loyalty and retention through the development and execution of tailored member marketing campaigns.

The BMA is a trade union representing and negotiating on behalf of all doctors in the UK. A leading voice advocating for outstanding healthcare and a healthy population. An association providing members with excellent individual services and support throughout their lives.

Essentials:
Minimum of 3-4 years` marketing experience
Exceptional all-round marketer
Pro-active and able to use initiative
Strong influencer, good at developing relationships with stakeholders at all levels

Proven:
Track record of managing all stages of campaign activity (planning, execution, analysis and review)
Experience in customer acquisition and retention
Experience in digital marketing
Developing content and new ideas as part of campaign activity
Track record of delivering on KPIs

Desirable:
Marketing experience gained within a commercial or membership environment
Knowledge of the medical profession
Educated to degree level and either with, or working towards, a recognised marketing qualification such as the IDM/CIM professional postgraduate diploma.

In return you will receive:
Competitive salary and additional flexible benefits
27 days` holiday (increasing to 30 days after 5 years` service), plus 1 company day and public holidays
Double-matched pension contributions up to 12% of salary
Season ticket loan (up to £10,000) after probationary period